The first thing you need to do to crack the Twitter code is… well, quite simply, it’s having an account.
That’s not all though. Simply having a Twitter account won’t bring you in the mega-bucks.
Once you’ve created your account, you need to follow a few super-simple steps to take your account to another level.
Your goal is to make it the kind of account that people WANT to look at and engage with.
Follow these steps to beautify your Twitter account.
Step 1: Click the Edit Profile button in your account
Step 2: Change Your AVI (Profile Photo).
Every new account starts with the generic “egg” AVI or blank profile photo.
Get a nice, decent quality photo of yourself. Don’t overcomplicate this, as you can always change it later on.
But, if you’re stressing about adding the best photo and you don’t have one, wait until it's around 5 pm to 6 pm, go outside and take a good picture of yourself.
Why this time?
“In photography, the golden hour is the period of daytime shortly after sunrise or before sunset, during which daylight is redder and softer than when the Sun is higher in the sky.1“
At this time of the day, the shadows are less intense. This alone will make your photo look better.
Please, avoid the following:
- Group photos
- You as the worst version of yourself (think just rolled out of bed, not even brushed your hair yet)
- Low-quality images
- Catfishing (aka, not a photo of you, but a photo of an entirely different person)
Step 3: Set Up Your Twitter Header
You’ll notice that you can add a Twitter header photo.
If you already know exactly what you’ll be doing on Twitter, this is a GREAT medium to advertise yourself early on to potential viewers of your profile.
You can create a simple header that tells people what you’re here for, and to show off any other social media handles you may have for your followers to see.
Ex. John Doe – Content Creation, Web Design, Graphic Design (add some basic graphics to make it stand out and look appealing).
Here’s a Twitter Header I designed for my friend Josiah.
If you don’t yet know what you’re going to be doing online, don’t worry! It can wait.
“Yeah… but I’m not a designer. So how can design my Twitter Header?”
Open a free account on Canva.com.
Canva will provide you with free designs you can edit.
Step 4: Write A Simple, But Powerful Bio (Biography).
This is where you can make money without doing much AT ALL.
This is your Twitter “real estate”.
Here, you need to be crystal clear as to what your account can do for others, as well as what you’re here to offer.
Add a sweet bio and a link to your personal website.
As here's where people will decide whether or not what you’re offering resonates with them, and, as a result, whether or not they want to follow you.
You have the chance to add links to your bio. USE THIS CHANCE TO MAKE SOME MONEY. Or, at least, to link to your website or newsletter.
Don’t let this opportunity slide.
Once you’ve jazzed up your profile with the following, you’re ready to go!
It’s time to show the world what you’ve got and make some cash.
Don’t overcomplicate. You’ll change your bio many times in the future.
Your main focus should always be on engaging with your tweeps and tweeting.
Still, here are some formulas to write better bios.
Simple Formulas To Craft A Killer Bio
I help AUDIENCE + AUCIENCE’S_GOALS
Example: I help freelancers scale their business, find high-paying clients, and live a freer life.
Learn GOAL/SKILL to DREAM/GOAL
Example: Learn email marketing the right way to 10X your online income.
I teach AUDIENCE how to DREAMS + HOW
Example: I teach you how to get fit and shredded by working out only 3 hours a week.
Or, if none of these appeals to you, just write down a list of things you do.
Example: Coach | Email Marketing | Persuasion | Web Design | Father of 8
Done? Well, here are your next steps.
- Write your Twitter Bio
- Join Canva, design your Twitter Header
- Update your Twitter Profile
- Slap a link to your personal website
Now, I know you might be wondering about the Mindset of tweeting. Is it hard? What if I don't know what to post? Will people even pay attention? Well, we'll be talking about all of this in the next chapter.